Final Topic
Introduction
Exporting U.S. products to developing countries is more challenging than exporting to more developed markets. The paper will begin by analyzing coca-cola company ‘s products to developing countries is more challenging than exporting to more developed markets. I agree this idea. In developing country, I use China as an example.
Body 1: Intruduce Coca-Cola Company's backgrond.
Body 2: Coca-Cola company in developed countries and developing countries.
Body 3: How to face competitions with other foreign brands in developed country (China).
Body 4. How the Chinese goverment provent market.
Conclusion
In conclusion, this paper has addressed why exporting U.S products to developing countries is more challenge than developed countries. As Coca-cola for example, different countries have different cultures. According to the different people produce different taste to satisfy the customer need, create customer value. In addition, compare with early European market, there have more kinds of beverage, except compete with local brands, Coca-cola share the market other foreign brands. However, foreign brands have some strength in developing markets. It is still a big challenge for foreign brands enter developing markets. At last, protect policy in developing countries and government intervention is the key issure obstruct development of foreign brands enter the developing markets.
No comments:
Post a Comment